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Have you recently launched a website for your small business? Small businesses may not know where to start to improve their organic search results. So in todays article I will be covering 5 tips to improve your websites organic local seo.
1. Get started on Google My Business
As a local business, one of the most important things you can do is make sure your Google My Business page is up to date and accurate. This is because when people search for local businesses on Google, your GMB page is one of the first things that will come up. And if the information on your GMB page is wrong or outdated, potential customers are going to go somewhere else.
Some of the most important things to include on your GMB page are your business hours, phone number, and a link to your website. You should also encourage customers to leave reviews, as these can have a big impact on your ranking in search queries. The more 5-star reviews you have, the more likely people are to trust your business and choose you over others.
So if you haven’t already, take some time to fill out your GMB page and make sure it’s accurate and up-to-date. It could make a big difference in how many new customers you get.
2. Make sure your website is mobile-friendly
In today’s mobile-first world, it’s important to make sure your website is not just mobile-friendly, but that mobile is actually prioritized in cases where you need to choose between desktop and mobile viewports. Mobile devices are now the primary way that people access the internet, and ignoring this fact can have serious consequences for your website’s traffic and engagement levels.
When designing your website, make sure to always keep mobile users in mind. This means creating a design that is clean and easy to navigate on smaller screens, and prioritizing content that is relevant to mobile users. In addition, your website’s SEO strategy should also be designed with mobile users in mind.
This means making sure your site loads quickly on all devices and that your content is easily found by search engines. By keeping these things in mind, you can ensure that your website is primed for success in the mobile-first world.
3. Increase the speed of your website
Speaking of websites… wwebsite speed is important for website design and website management. Studies show that if your website doesn’t load within 3 seconds, users will leave and never return. This is because a website that loads quickly is more likely to be user-friendly and efficient.
A fast website also indicates to users that the website is well-maintained and up-to-date, which builds trust and credibility. In addition, site speed is a key factor in search engine optimization, as faster websites are more likely to rank higher in search results.
As a result, it is essential to ensure that your website is designed and managed in a way that maximizes speed and responsiveness. By paying attention to website speed, you can create a better user experience, build trust and credibility, and improve your search engine ranking. All of these factors can lead to more website traffic and more conversions.
4. Publish high-quality content on a regular basis
If you’re serious about improving your website’s ranking in the search engine results pages, then you need to start publishing high-quality content on a regular basis. This is easier said than done, of course, but it’s essential if you want to improve your website’s visibility and attract more traffic.
There are a few key things to keep in mind when creating content for your website:
- make sure it’s informative and useful
- use relevant keywords throughout your text
- keep it updated regularly.
Additionally, try to create a mix of different types of content, such as blog posts, infographics, videos, and so on.
I recognize it takes time and legitimate mental resources to build out quality content that search engines will want to recommend to your users. That’s why I recommend using tools like https://answerthepublic.com/ and Copy.ai to help you really improve the quality and quantity of your content. Especially if you aren’t a writer like me ;). Disclosure: I’m a Copy AI affiliate so if you click that link above, I might get a kickback.
Lastly, Promote Your New Content on Social Media
Social media can be a great way to build organic shares, backlinks, and engagement for your website. When used correctly, social media can help to increase traffic to your site and improve your search engine optimization (SEO). To get the most out of social media, it is important to create quality content that is interesting and relevant to your audience.
You should also make sure to promote your content on a variety of different social media platforms. By doing this, you will reach a wider audience and increase the chances that your content will be shared.
Lastly, it is also important to interact with other users on social media. By commenting on and liking other people’s posts, you will create a sense of community and build relationships with potential customers.
All of these steps are important, but they’re not the only ones you need to take in order to improve your website and drive more traffic to it. Another key element is SEO, or search engine optimization. This is a process by which you can tweak your website so that it appears higher in search engine results pages (SERPs), thus driving more organic traffic your way.
If you want help with any of these aspects of online marketing for small businesses, Big Red Jelly is here for you. We have experience optimizing websites for Google My Business, making them mobile-friendly, increasing their loading speeds, and putting small business owners in the right position to start publishing high-quality content on a regular basis. Visit bigredjelly.com and let them know Preston sent you.
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Work With Me – Big Red Jelly
As a web designer, I have worked at Big Red Jelly for the better part of 2 years now. If you would like to work with me consider reaching out to our team at bigredjelly.com or consider leaving a message for me with your current website link and I’ll get in touch!
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